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Concept

Business Continuity

What may happen to operations, clients, and cash flow if a key person is unavailable.

What it means

Business continuity planning asks how revenue, leadership, and client relationships continue if an owner or essential employee is sidelined. Insurance may be one tool; structure and agreements are often equally important.

Who it is for

  • Small business owners and professional practices
  • Partnerships with shared client relationships
  • Family businesses transitioning between generations

Common misconceptions

  • Myth: 'The business will run itself.' Reality: Key-person absence often creates immediate friction.
  • Myth: 'We will figure it out later.' Reality: Clarity is cheaper before a crisis.
  • Myth: 'One policy solves continuity.' Reality: Legal, operational, and insurance tools work together.

Questions to ask

  • Who is indispensable to revenue in the next 90 days?
  • What cash reserves exist for disruption?
  • Do agreements and coverage align with our operating structure?

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